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Philips Senseo Coffee Pod Machine Review Senseo is a button machine that can make many different coffees as well as other teas, like Cappuccino. The coffee it makes has a thick crema layer that doesn't have milk so is suitable for vegans. It is easy to clean and operate, and it can brew delicious fresh coffee in just one minute. senseo coffee review coffeee.uk saves energy and is recyclable. Senseo Original The Senseo Original is a coffee pod machine that lets consumers to enjoy premium coffee at the click of the button. It is a lightweight and convenient machine that can be stored on countertops. It has a capacity for water tanks of 0.7 Liters, which is enough for several cups of coffee to be brewed before having to refill the machine. It also has an integrated heating system designed to keep the temperature of the coffee at a perfect level. The philips senso machine is heated water for 90 seconds before beginning the brewing process. It then extracts the best flavors and aromas from the beans, resulting in an exquisite cup of coffee. In contrast to an espresso maker the Senseo doesn't have a built in grinder. This means you'll need to use pre-ground coffee or coffee pods to use it. The Senseo Original has an automatic shut-off feature and uses only a small amount of power in standby mode, consuming only 0.26 watts. Despite the fact that the Senseo Original is an expensive machine, it is worth the price because of its unique coffee pod technology and patent-pending coffee brewing method. It's also a convenient and simple method to make coffee without the mess or waste that is common with traditional coffee makers. It's a great choice for those keen to try new kinds of coffee, or who travel frequently and want to take the convenience of a coffee maker along. The success of Senseo in the international market is in part due to its strategic partnership with Douwe Egberts. This partnership was essential for Senseo, as it allowed the company to retain the rights to its coffee pod machine design and patent. This allowed them to create a brand that is recognized around the world and has an avid customer base. The company has been successful in battling other coffee producers in the global market using a variety strategies and methods. One of the strategies was to use an approach to business that blends the production and sale of coffee pods with the sale of Senseo. It is also able to overcome the obstacles that have come up in the process like political instability in certain countries. According to Cavusgil et al, firms that venture into foreign markets face several dangers, including the stability of government in the country of interest. It's a challenging task however the Senseo team was able overcome the challenge through their flexibility and strategy. The company has become a leader on the European market and has expanded into other foreign markets. This was achieved through strategic partnerships and careful planning. This was accomplished by focusing on their core capabilities and establishing a strong presence in the markets they serve. This has been a major factor to Senseo's success and that of other companies.